Nicole Rayburn: Graphic & Digital

Product Designer

Welcome! I create meaningful experiences with my vision, words, and love of design.

|Work

I’m a multi-disciplinary product designer and graphic designer based in Tacoma, Wash. I’ve been helping startups and Fortune 500 companies bring their brands and products to life for the past 12 years. When I’m not designing, you can find me cruising around the Puget Sound in my dinghy. Or if it’s winter, hitting the slopes to tackle some moguls. I also love spicy food, tango dancing, and speaking Spanish. Vámanos pues!

|About


  • Nicole Rayburn

    Owner/Creative Director




I pride myself on distilling complex information into a compelling visual and cohesive message. Using strategy and user-centered design principles, I create visual solutions that give your company results. Past clients include Rhapsody, Kodak, Nike, Intel, Microsoft, and Charles Smith Wines. I’m not only a strong creative talent but also a critical strategic thinker. I started my career in New York, and now I call Tacoma home.

CURRENTLY READING
The Club Dumas


INSPIRED BY
Art, music, dance, travel

FAVORITE FOOD
Anything with green chile (from having grown up in New Mexico)

Content precedes design. Design in the absence of content is not design. It’s decoration.

|Process

Product Design • Web Design • UX Design • Branding • Copywriting • Visual Design

Research

From affinity mapping to user stories, I use empathy and data synthesis to uncover the user’s motivations, needs, and goals within the context of their journey.

Design

Harnessing the power of systems thinking and my creativity, I design engaging human-centered experiences. 

Test

Always testing and adjusting and testing again. By working in an Agile environment, my projects stay on track and in scope. 

What they say


  • Ronan O’Mahony

    Senior Advertising Manager at T-Mobile Nicole works hard to understand a client's business and uses that knowledge to make smart decisions with her designs. Her work is creative, engaging, and gets results.

  • Jessica Abramson

    Senior Director Consumer Marketing Rhapsody Using strategy, design, and her unique perspective, Nicole creates pieces that move and motivate people. Thanks to her years of experience, she can hit the ground running and is a delight to work with.

 

|Get in touch


Drop me a line or give me a ring.

nicole@studiorayburn.com

206.604.4559

Tacoma, WA